Welcome!
Hi! I’m Diana, a production leader who believes a great shoot day and a great story are equally important.
I’ve spent my career leading creative production across global, multi-channel campaigns — from broadcast to social to large-scale integrated work. I currently work as a Global Creative Production Lead and was most recently Director of Creative Production at The Coca-Cola Company, where I led production across brands like Sprite, Fanta, and Minute Maid, managing multi-million dollar campaigns from idea through delivery.
Over the years, I’ve worn a range of production hats (Executive Producer, Senior Producer, Post, Line — you name it), which gives me a deep understanding of how to build and deliver creative work. I love organizing chaos within complex projects, building strong, collaborative teams, and prioritizing both creativity and collaboration.
I’ve worked across agencies like McCann, MullenLowe, and Grey, as well as brand-side at The Coca-Cola Company and Anheuser-Busch — partnering on campaigns for brands including Google, Budweiser, E*TRADE, Burger King, L’Oréal Paris, and more.
I started out interning everywhere I could (The Conan O’Brien Show, MTV, ESPN, As the World Turns, NECN), and at one point had three jobs at once working my way into the industry I already loved. That scrappiness has stayed with me.
Outside of work, I’m usually reading Jane Austen, testing my limits with hot sauce, or getting my passport stamped.